PHARMOS NATUR x FOUR SEASONS HOTEL AND RESIDENCES AT THE SURF CLUB, FLORIDA
21 MAY 2025
A Match Made in Holistic Heaven
Welcome to Paradise and to a new chapter in the history of PHARMOS NATUR. In Surfside, Miami Beach, between the sky and the sea, Pharmos Natur’s holistic vision meets a place that is tailor-made for holistic beauty, health, and treatments: the legendary Four Seasons Hotel and Residences at The Surf Club, Florida.
A place steeped in history and brimming with promise
The moment you step into the hotel, you can feel its unique energy. Founded in 1930 as an exclusive social and beach club, the Four Seasons at The Surf Club is now one of the world’s most renowned hotel destinations. Where figures such as Winston Churchill, Elizabeth Taylor, and Frank Sinatra once stayed, people today—those seeking more than just a beautiful hotel—find relaxation and a retreat. It’s not just about elegance and a touch of luxury, but about style with depth. Meaningfulness and mindfulness. And a new understanding of well-being: mindful, connected, transformative.
Feel the Glow – inside and out. Skincare becomes a ritual
Beauty is not a trend. It is an expression of one’s inner world. A state of balance, clarity, lightness and self-love. It’s about turning your skincare routine into a mindful ritual. A moment just for yourself. A conscious pause to reconnect with that sense of harmony. With an abundance of light energy – biophotons – because without light, there is no life. Biophotons are the key to regeneration and rejuvenation – to longevity.
The Holistic Truth. Skin & Health Care redefined. Style. Nature. Awareness
The philosophy of PHARMOS NATUR is now also brought to life in the heart of this inspiring setting. This means: genuine transformation. Deeply effective holistic treatments rather than traditional spa routines. The spa at the Four Seasons is a space of tranquillity, letting go, regeneration, but also of mindful presence. It is in this special atmosphere that our holistic treatments unfold their full effect. Using healing and rejuvenating plants, sacred plants and the power of mindful touch, they work on the skin, but also deep within. They connect you with your own essence, which means finding your true self. Our vision of The Holistic Truth becomes a reality here, through treatments and products that nourish the body, touch the soul and open the heart.
T
- Laura Martinez, Director of Spa, Four Seasons at The Surf Club
Grand Opening – an evening full of light and vibrancy
On 7 April 2025, this extraordinary partnership was unveiled to an exclusive group at the Four Seasons spa. For the first time in the hotel’s history, carefully selected female influencers were invited to experience PHARMOS NATUR – Holistic Beauty, Health & Treatments – with all their senses and to discover the brand’s heritage and vision. Healing moments with sacred plants. Self-care is more than just a trend. It is a path back to our true selves.
Photo (from left to right): Katja Brandt (International Business Development Manager, PHARMOS NATUR), Morgan Muskantow (Digital Marketing Manager, Four Seasons Hotels & Resorts), Laura Martinez (Director of Spa, Four Seasons Hotels & Resorts), Parcome Schembri (Director of PR, Four Seasons Hotels & Resorts)
Further magazine articles
The art of Gua Sha has been part of Traditional Chinese Medicine for over 2,000 years. The Gua Sha body massage stimulates blood circulation and lymphatic flow, releases tension and adhesions, supports metabolism and ...
Quality is not just created during processing. It begins in the soil, in the climate, in the ripening period, and in the mindful relationship with the plant. Local people shape quality The local people are a...
Is everyone suddenly “green”? Is it really enough to just plant a tree to give your company a sustainable image? These promises are often misleading. Individual aspects of sustainability are highlighted, while practic...